Raising kids starts off simple

Pop them in a stroller or baby carrier and you’re good to go. But then they grow into mini adventurers with minds of their own they want to sit, run, do it all! One minute, you’re pushing a stroller; the next, you’re sprinting after your kid, stroller in one hand, a wiggly, crying toddler in the other. Talk about a zoo!

That’s exactly what happened to the Lublu inventor.

One tear-filled zoo trip later, she thought, “I wish I had a baby carrier in my diaper bag.” So the mission began. Teaming up with her sister, they poured hours into perfecting each tiny detail. Between them, they had 5 kids talk about expert-level experience! After countless tweaks and more brainstorming sessions than they could count ( fueled by a fair amount of sweat, tears, and wine), they finally nailed it.

Lublu isn’t just a product.

It's a labor of love, crafted by moms, for all parents. It’s the ultimate parenting sidekick, born from real-life chaos and designed to make your life easier.